Last night of the prompts. On technology and cultural regression

1 August 2025 · Christoph Purschke · 1 minute read · #conversations

CuCo Lab Conversations | Christoph Purschke (UL)

INFORMATION

The emergence of the digitally enriched lifeworld has seemingly led to the ubiquity of language in all aspects of digitally anchored practices, be it in chatbot applications, social media, or large-scale archives. At the same time, it is evident that digitization, datafication, and economization technologies are in many ways displacing language from its traditional functions in organizing human culture. This includes its medial binding (e.g. in social media), its semiotic quality (e.g. in chatbot applications) and technical representation (e.g. through data processing), but also the political dependence of the presence and pertinence of languages on available ’training data’ and the interests of tech companies, as well as the decoupling of the epistemic content of statements from linguistic performance. These issues will be discussed from a theoretical perspective.

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